Content marketing planning and effective marketing tactics in 2015 [Infographic]

In 2015, it seems that content marketing still reigns supreme when it comes to the most commercially important digital marketing trend. Yet according to following infographic, the biggest challenge content marketers face is measuring content effectiveness, while an overwhelming 56% of marketers don’t have a content marketing strategy!

So, what is the latest Content marketing planning and effective marketing tactics in 2015? Check out this infographic created by Jane Hunt, along with her team at JBH Marketing to summarize the key issues and give examples of what's working and what isn't.