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Showing posts from April, 2017

How to find good links that will help your website ranking?

Link building has been one of the most hotly debated issues in the SEO community for the past few years and The controversy started in the SEO community back in 2012, when Google first released Penguin update.

Experts believe that your website organic ranking can get hurt if your website has the wrong type of backlinks. Wondering, How do you judge the quality of a website? What is a good website and from which web pages should you get links?

Links are still the most important ranking factor for search engine like Google Organic Ranking and here's how you'll find and build quality links.

What Is a quality links?
In my opinion, there are few factors that make a link quality backlink:

Come from High Domain Authority, Page Authority and has high authority linkbacks.Not created by any automated software/application.Come from related site/topic.Not Paid.
How do i get quality backlinks?

Relevant SourceTrusted SourceSends trafficFew other Backlinks on the pageNot easily acquiredAuthors…

SEM, PPC and SEO - Are you Paying for Website Traffic. What, Why, How?

Difference Between  PPC and SEM, may seem like a stupid question for some people. However, I guarantee 90% of people don’t know the correct answer of this question. Even further more, I bet most people think they are exactly the same.

So let me take the time to explain this concept a bit further so you don’t think I went off the internet marketing deep end here. We will begin with the definitions of both ppc and sem.

SEM - Search Engine Marketing SEM is marketing and technical work designed to increase a website’s visibility on Google and other search engines. SEM can include…

SEO (Search Engine Optimization).SERM (Search Engine Reputation Management – sort of like Public Relations Management for your business’s reputation on search engines).PPC Advertising (Pay-Per-Click Advertising – including ads on Google AdWords, Yahoo and Bing – more below).
SEM is big business. There are thousands – soon I predict millions – of companies and consultants who specialise in this field. Companies l…

Does Google PageRank Still Matter for SEO

Before knowing whether pagerank is dead or not, let’s know what is pagerank in detail. Pagerank is the initial brainchild algorithm developed by the Google founders Larry Page and Sergey Brin. Initially, the Google ranked the webpages according to the relevancy and each page was given a rank and that ranking system is called pagerank (PR). The website would have a pagerank from n/a, 0-10. Where n/a means Not Available and 0-10 where 0 being least and 10 being the highest.

Simply, we can say that using PageRank Google determines the importance of the webpage and is also one of the most important SEO factors to rank the websites in the search results.

This issue got me thinking, rather than repeating the same discussion over and over, why not write an article outlining all the commonly misunderstood metrics thrown around?

Before we get into all that however, let me invite you to comment below on additional metrics and questions we’re all asked about that are less than relevant. We all …

Similar items: Rich products feature on Google Image Search

Image Search recently launched “Similar items” on mobile web and the Android Search app. The “Similar items” feature is designed to help users find products they love in photos that inspire them on Google Image Search. Using machine vision technology, the Similar items feature identifies products in lifestyle images and displays matching products to the user. Similar items supports handbags, sunglasses, and shoes and will cover other apparel and home & garden categories in the next few months.

The Similar items feature enables users to browse and shop inspirational fashion photography and find product info about items they’re interested in. Try it out by opening results from queries like [designer handbags].
Finding price and availability information was one of the top Image Search feature requests from our users. The Similar items carousel gets millions of impressions and clicks daily from all over the world.
To make your products eligible for Similar items, make sure to add and…

Webspam Report 2016: How Google Fought Webspam

With 2017 well underway, we wanted to take a moment and share some of the insights we gathered in 2016 in our fight against webspam. Over the past year, we continued to find new ways of keeping spam from creating a poor quality search experience, and worked with webmasters around the world to make the web better.

We do a lot behind the scenes to make sure that users can make full use of what today’s web has to offer, bringing relevant results to everyone around the globe, while fighting webspam that could potentially harm or simply annoy users.
Webspam trends in 2016
Website security continues to be a major source of concern. Last year we saw more hacked sites than ever - a 32% increase compared to 2015. Because of this, we continued to invest in improving and creating more resources to help webmasters know what to do when their sites get hacked. We continued to see that sites are compromised not just to host webspam. We saw a lot of webmasters affected by social engineering, unwanted s…

Google Optimize Available Globally: Free and Premium Optimize 360 A/B Testing Tools

We know at March 15, 2016 Google Introduced the Google Analytics 360 Suite and at September 28, 2016 they rolled out Google Optimize — a free version of enterprise-class web and mobile-web testing and personalization tool. Google Optimize is aimed at help Small Businesses and Professionals track website data and it is the free version of Google Optimize 360.

At that time we were told that:
Google Optimize will be globally available at that time. Additionally, we’re including enhancements to many of our existing free products. Read on for details. March 30, 2017 Google has announced that its Optimize and Optimize 360 A/B website testing tools are now available to everyone after a prolonged period in beta.

Both Free and Premium versions of the tools allow businesses to try out different versions of their company websites to see how each version performs based on the desired outcomes. They allow for a full A/B test with a WYSIWYG visual editor with drag-and-drop components. Tests can be…

Google updated Safe Browsing's Site Status Tool

As per the Google's March 29, 2017 Post at Google Security Blog, they have updated Safe Browsing’s Site Status Tool. The new update includes, cleaner UI, easier-to-interpret language, and more precise results. Google safe browsing helps showing warning message to users specially when they trying to navigate to dangerous sites. It gives more precise and clear transparency report. The Google's transparency report includes details about threats that safe browsing identifies.
Site Status Tool helps users to protect themselves from web-based threats like malware, unwanted software, and social engineering. Users can check the current safety status of a web page, before they visit the website.

Google Safe Browsing gives users tools to help protect themselves from web-based threats like malware, unwanted software, and social engineering. We are best known for our warnings, which users see when they attempt to navigate to dangerous sites or download dangerous files. We also provide oth…